Blizzard: SWTOR Impacted WoW Subscriptions

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While WoW is still the world's largest subscription MMORPG and once held as many as <a target="_blank" href="http://pc.ign.com/articles/114/1143280p1.html" target="_blank">twelve million subscribers</a>, Activision Blizzard revealed last month that the number has fallen <a target="_blank" href="http://pc.ign.com/articles/121/1218373p1.html" target="_blank">to 10.2 million</a>, down 100,000 from <a target="_blank" href="http://pc.ign.com/articles/121/1212001p1.html" target="_blank">November 2011</a>. <br/><br/>In a new interview, WoW producer John Lagrave has confirmed that the decline is at least partially attributable to Star Wars: The Old Republic.<br/><br/>"We certainly do look at , and we have a very smart bunch of guys who do our analytics for us," Lagrave told <a target="_blank" href="http://www.eurogamer.net/articles/2012-03-19-blizzard-acknowledges-star-wars-the-old-republics-impact-on-wow" target="_blank">Eurogamer</a>. "Of course people are trying Star Wars; our development team are trying Star Wars! I'm one of the few people who's still playing it, actually. But yeah, we've seen a dip in subs. It certainly has to at least be attributable to The Old Republic, but it's also attributable to people who want to wait and get Mists of Pandaria, so it's not surprising."<br/><br/> <object id="vid_dda6339968fcf7000597e351f445f30e" class="ign-videoplayer" width="468" height="263" data="http://oystatic.ignimgs.com/src/core/js/../swf/IGNPlayer.swf" type="application/x-shockwave-flash"><param name="movie" value="http://oystatic.ignimgs.com/src/core/js/../swf/IGNPlayer.swf"/><param name="" value="true"/><param name="allowscriptaccess" value="always"/><param name="bgcolor" value="#000000"/><param name="flashvars" value="url=http://www.ign.com/videos/2012/03/19/world-of-warcraft-mists-of-pandaria-video-preview"/><param name="wmode" value="opaque"/></object> <br/><br/>Lagrave added that WoW players also left the game after the release of Skyrim, though that shift didn't cause a subscription drop. <br/><br/>World of Warcraft is currently free-to-play until level 20. Lagrave noted that increasing the level cap for the trial is "absolutely on the table," but "right now, no."<br/><br/>"Right now we're very happy with the subscription system with World of Warcraft," he said. "We think it works very well."<br/><br/>No release date has been announced for World of Warcraft's next expansion, Mists of Pandaria, but you can read the latest information about the expansion in our <a target="_blank" href="http://pc.ign.com/articles/122/1221011p1.html" target="_blank">recent interview with lead systems designer Greg Street</a>.<br><br><br/><br/>&#169;2012-03-20, IGN Entertainment, Inc. All Rights Reserved
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